Ass 5.8 Essay Example | Topics and Well Written Essays - 1250 words

Ass 5.8 - Essay Example In order to determine the official unemployment rate it is important to determine the total labor force. Total labor force = Unemployed work force + employed workers = 8.4 + 108.5 =116.9 Therefore, Unemployment rate= Number of unemployed workforce ?100 = 8.4 ? 100 = 7.2% Total Labor force 116.9 The official unemployment in the US in 1991 was = 7.2% 2. If bureau of statistics considered 1.2 million people as unemployed, the official unemployment rate will be as follows; Official Unemployment rate= Number of unemployed workforce ?100 Total Labor force Total labor force = 108.5 + 1.2= 109.7 Official Unemployment rate= (1.2?109.7)100 =1.1% There was a discrepancy of 6.1% obtained by finding the difference between the two rates of unemployment as follows 7.2%-1.1% =6.1%. The discrepancy may be attributed to an increase in recession and inflation rate leading to a decrease in unemployment rate by 1.6% in the second answer. 3. The Concept of natural rate of unemployment Natural rate of unem ployment refers to the rate of unemployment that occurs in a healthy economy when the labor market at equilibrium (Taylor, 2007). At this at this point full employment corresponds with the rate of unemployment. The concept can be presented diagrammatically as shown below. Real Wage ASL N= labor force ADL Natural rate of Unemployment We Q1 Q2 Source: Author Natural rate of unemployment include Frictional and structural unemployment (Mankiw, 2011). Frictional rate of unemployment occurs when people leave their current job and went to look for new better and satisfying jobs (Mankiw, 2011). During this period, people may remain unemployed and therefore, an economy may experience frictional rate of unemployment (Mankiw, 2011). On the other hand, Structural rate of unemployment occurs when new technological changes leads to unemployment because people do not have the required skills and knowledge to do the job and therefore, people need to be retrained in to make their skills correspond t o a job need (Woirol, 1996). Distinguishing between â€Å"good† inflation and â€Å"bad† inflation and why some economists see some inflation superior than others. Economist asserts that a good inflation refers to the one that creates caution to an economy of an impending deflation so that an economy can put in place necessary measures to curb impending deflation (Mceachern, 2012). Additionally, a good inflation can helps in real wage adjustment in case of disequilibrium. On the other hand, economist asserts that a bad inflation is the one that has a depressing impact to an economy making the cost of living to be extremely high and unbearable(Mceachern, 2012). A bad inflation tends to make an economy engage itself in borrowing leading to escalating debts. Additionally, wages and income tend to remain low as the cost of living continues to rise (Mceachern, 2012). This situation could lead to strikes and boycotts as workers pressures employers to increase their salaries and wages in order to cope with high cost of living (Mceachern, 2012).Some economist hold that hyper inflation as a superior as compared with double digit and moderate inflation. This is because hyper inflation makes the economy to become totally depressed as money in circulation losses value making the cost of living unbearable. Lesson 9: Managing the Economy: Fiscal Policy and Its Effects 1 (a).Effects of $20billion tax cut on

Paul Joseph Goebbels Essay Example for Free

Paul Joseph Goebbels Essay Paul Joseph Goebbels (29 October 1897 – 1 May 1945) was a German politician and Reich Minister of Propaganda in Nazi Germany from 1933 to 1945. As one of Adolf Hitlers closest associates and most devout followers, he was known for his zealous oratory and anti-Semitism. He played a hand in the Kristallnacht attack on the German Jews, which many historians consider to be the beginning of the Final Solution, leading to the Holocaust. Goebbels earned a Ph.  D. from Heidelberg University in 1921, writing his doctoral thesis on 19th century romantic drama; he then went on to work as a journalist and later a bank clerk and caller on the stock exchange. He also wrote novels and plays, but they were rejected by publishers. Goebbels came into contact with the Nazi Party in 1923 during the French occupation of the Ruhr and became a member in 1924. He was appointed Gauleiter (regional party leader) of Berlin. In this position, he put his propaganda skills to full use, combating the local socialist and communist parties with the help of Nazi papers and the paramilitary Stormtroopers, aka, Brownshirts, SA. By 1928, he had risen in the party ranks to become one of its most prominent members. Goebbels rose to power in 1933 along with Hitler and the Nazi Party and he was appointed Propaganda Minister. One of his first acts was the burning of books rejected by the Nazis. He exerted totalitarian control over the media, arts and information in Germany. From the beginning of his tenure, Goebbels organized attacks on German Jews, commencing with the one-day boycott of Jewish businessmen, doctors, and lawyers on April 1, 1933. His attacks on the Jewish population culminated in the Kristallnacht assault of 1938, an open and unrestrained pogrom unleashed by the Nazis all across Germany, in which scores of synagogues were burned and hundreds of Jews were assaulted and murdered. Further, he produced a series of anti-Semitic films. Goebbels used modern propaganda techniques to psychologically prepare the German people for aggressive warfare. During World War II, Goebbels increased his power and influence through shifting alliances with other Nazi leaders. By late 1943, the tide of the war was turning against the Axis powers, but this only spurred Goebbels to intensify the propaganda by urging the Germans to accept the idea of total war and mobilization. Goebbels remained with Hitler in Berlin to the end; just hours after Hitlers suicide, Goebbels and his wife Magda killed their six young children and then committed suicide.

The Automobile and the Environment :: Business and Management Studies

The Automobile and the Environment a) Negative externalities are impacts on 'outsiders' that are disadvantageous to them. The externalities occur where the actions of firms or individuals have an effect on the people other than themselves. In the case of negative externalities the external effects are costs on other people. They are also known as external costs. There may be external costs from both production and consumption. If these are added to the private costs we get the total social costs. An example of negative externalities would be the side effects of production processes e.g. the pollution (noise, dust, vibration) endured by people living next to a quarry. b) From looking at the data we can see that since 1974 the cost of public transport has increased quite rapidly relative to the base rate of 100 compared to the cost of motoring which has steadily decreased. Initially it was the real cost of motoring which increased but by 1975 it had started to decline and continued to do so until the late 1970's. It then increased quickly for a short period until 1982 ending up just above the base rate and remaining there until 1985. It then steadily declined up until 1994. Public transport on the other hand has been increasing since 1974. The real cost of rail travel has increased steadily with a few dips ending up in 1994 at just over 165. The real cost of bus travel has also increased over the 20 year period but more gradually with a sharp rise in 1988 followed by a fall in 1990 but then a final increase ending up in 1994 at just over 140. c) The fact that the cost of oil/petrol fell over the 20year period of 1974-1994 and the cost of public transport rose is why there is such a big gap between them. The cost increases and decreases could have happened for a number of reasons. The cost of petrol decreases when supply is greater than demand or when demand is low. Transport costs could have rose if the demand is too great for it or to increase revenue for councils/government. If public transport needs to be modernised/repaired than also putting the prices up enables extra revenue to spend on these things. d) The classic way to adjust for externalities is to tax those who create negative externalities. This is sometimes known as 'making the polluter pay.' The government needs to assess the cost to a society of a particular externality. It then sets tax rates on those externalities equal to the value of the externality. This increases costs to customers by shifting the supply curve to the left.

Cell Phones :: essays research papers

Digital cell phone from Nokia Millions of people in the United States and around the world use cellular phones. They are such great gadgets -- with a cell phone, you can talk to anyone on the planet from just about anywhere! These days, cell phones provide an incredible array of functions, and new ones are being added at a breakneck pace. Depending on the cell-phone model, you can: Store contact information Make task or to-do lists Keep track of appointments and set reminders Use the built-in calculator for simple math Send or receive e-mail Get information (news, entertainment, stock quotes) from the Internet Play simple games Integrate other devices such as PDAs, MP3 players and GPS receivers But have you ever wondered how a cell phone works? What makes it different from a regular phone? What do all those confusing terms like PCS, GSM, CDMA and TDMA mean? In this article, we will discuss the technology behind cell phones so that you can see how amazing they really are. If you are thinking about buying a cell phone, be sure to check out How Buying a Cell Phone Works to learn about everything you should know before making a purchase. Let's start with the basics: In essence, a cell phone is a radio. One of the most interesting things about a cell phone is that it is actually a radio -- an extremely sophisticated radio, but a radio nonetheless. The telephone was invented by Alexander Graham Bell in 1876, and wireless communication can trace its roots to the invention of the radio by Nikolai Tesla in the 1880s (formally presented in 1894 by a young Italian named Guglielmo Marconi). It was only natural that these two great technologies would eventually be combined! In the dark ages before cell phones, people who really needed mobile-communications ability installed radio telephones in their cars. In the radio-telephone system, there was one central antenna tower per city, and perhaps 25 channels available on that tower. This central antenna meant that the phone in your car needed a powerful transmitter -- big enough to transmit 40 or 50 miles (about 70 km). It also meant that not many people could use radio telephones -- there just were not enough channels. The genius of the cellular system is the division of a city into small cells. This allows extensive frequency reuse across a city, so that millions of people can use cell phones simultaneously.

Exploring Gender Conventions in Film Essay

The American melodrama film, Mildred Pierce, directed by Todd Haynes, was based on the 1941 novel, written by James Cain. Mildred Pierce explores the roles of gender and class during the economic hardships of the stock market crash and the depression. This novel is a very effective representation of the 1930’s and 1940’s turmoil. An interview with Todd Haynes titled, â€Å"Something That is Dangerous and Arousing and Transgressive,† was done by Julia Leyda; and in that interview, Todd Haynes explains that women, â€Å"struggle with their embodiment, their identity, their social positions† (Leyda). James Cain created Mildred to be a woman who expressed many different attributes that women would not normally have during this time period and with the happening of the Great Depression. In his novel, Mildred represents a lower-middle-class woman who went through a divorce. Although she is a single parent in the beginning of the book, or as her friend Lucy calls it, a â€Å"grass widow,† she has the ambition to work and help Bert provide for their family. This book touches on a different aspect of gender expectations because during this time period many of the men did not have jobs and the women were the one’s working and earning money. This is evident through her ex-husband Bert, and her new husband (later in the film), Monty. Neither of them had jobs, she refers to them as loafs, and she does all that she can to provide for them. Mildred is embarrassed by some of the job offerings she got and does not want to disappoint her self-aggrandizing daughter. As mentioned in chapter five, it is obvious that Mildred fears Veda. The novel reads: She was afraid of Veda, of her snobbery, her contempt, her unbreakable spirit. And she was afraid of something that seemed always lurking under Veda’s bland, phony toniness: a cold, cruel, coarse desire to torture her mother, to humiliate her, above everything else, to hurt her. Mildred apparently yearned for warm affection from this child[†¦ ] but all she ever got was a stagy, affected counterfeit. (Cain 86) Mildred was constantly trying to impress Veda and her dreams of becoming rich, whereas in this family’s present state, it was almost impossible. Mildred even had to break down and beat Veda because she had been so vicious toward her when all Mildred ever did was bust her ass to earn enough money for her children. And for a while, Mildred even kept work a secret so that her own children would not have to worry about their family falling apart and finding out that they were lower middle class. One really important part of this book was when Mildred stood up to Veda and said, â€Å"You may not realize it, but everything you have costs money, from the maid that you ordered to go traipsing with you to the pool, to your food, and everything else that you have† (Cain 85). Mildred has a strong will to keep her family strong, but at the same time she faces two weaknesses: sleeping with men, and having a strong devotion to please her daughter Veda, who lives in a fantasy wishing she were upper-class. It is odd because she resorts to sex when she encounters stress and her sexual life is her sense of freedom; but when it comes to her work life, she is constantly on the edge and she does not indulge in it. Work is often what causes the stress in her life. In addition, Monty has the same fantasy as Veda and in the end of the film we see Mildred being pushed away from both of them, and eventually they end up together. Throughout the whole novel, Veda and Monty represent the upper-class and Mildred admires Veda so much because she is a reminder that there is hope to get to a better state during the depression. At one point in the novel Mildred even tells Veda that everything good happens on account of her. Haynes focuses on gender and class as huge themes in this film and he states that: what’s so fascinating about Mildred as a character is the way she has all of this potential for incredible productive and sexual success: a willfulness and a sense that she deserves it. Of course, there are all kinds of things she has to overcome initially, the sense of pride, before she can go out and get a job and work her way up the ladder and discover her innate talents[†¦ ] while at the same time being so thoroughly harnessed to a whole other set of terms that have everything to do with feminine identification and subjectivity, and mothering, and class. (Leyda) After Mildred accepts the fact that she must inherit a job, she becomes very good at what she does and she takes all of her domestic attributes and converts them into the work-field through taking up a job at a restaurant. Compared to the other women and families during the time of depression, many of them lost jobs, large amounts of money, homes, family, and many other things. With these important aspects on the line, Mildred remains strong and uses her willpower to overcome the obstacles thrown her way. This touches on class a lot and Mildred does a phenomenal job at keeping her family secure through this very tough time. As a lower middle class woman stuck in the depression, Mildred was very resilient and hard working toward recovering from the stock market crash and the depression which left her and her family with almost nothing. Another film that deals a lot with gender is the 2009 spine-chilling horror film Splice, directed by Vincenzo Natali. This film features two young genetic engineering scientists, Elsa and Clive, who are trying to discover a new protein for pharmaceutical purposes. The blog post on shaviro. com about this movie reads, â€Å"Splice never departs from being a genre film; but the way it twists genre conventions is powerful and original† (Shaviro). This movie reworks some of the themes and motifs that appeared in Frankenstein and Eraserhead. Throughout the entire film, Elsa seems to be the better educated of the two, but together they create a blob-like figure in each gender, and as they are developing they will soon be presented to their team to show them reproducing. While all of this was happening, Elsa and Clive decide that since they were successful with the first part of their experiment, they would like to make it more challenging and add human DNA to the specimen (although they were told not to because of the dangers) and see what the end result is. Once again, they are successful and they have now created a new creature with human DNA in it. Clive wants to kill it – which shows his aggressive and protective side, two qualities often found in males – but Elsa becomes very attached to it and obtains motherly qualities toward it – which is evidently linked to women gender expectations. Mentioned in the blog post, â€Å"Most of the movie is taken up with Elsa’s â€Å"mothering† of Dren, with Clive as the somewhat distant father figure. And this is where any prejudice that â€Å"mothering† might be â€Å"natural,† or inherently â€Å"feminine,† or inherently hardwired in Elsa’s, or any woman’s, genes, definitively breaks down† (Shaviro). Elsa convinces Clive to keep it alive so that they can â€Å"study it closely,† when all she really wants is to protect it like her own child – it does contain her own DNA after all. She has a horrific style of parenting in that she treats Dren with respect at one moment, and then flips the complete opposite the next. From the interview, the author says that, â€Å"There is clearly something narcissistic and self-obsessed here; all the more so when we learn that Clive wants to have a child, but Elsa is reluctant† (Shaviro). Elsa decides to play it safe and instead of bearing her own child, which would take her away from her work and give her less control, she genetically creates Dren a hybrid of animal DNA as well as her own. As it grows up, they must keep it a secret because they were never authorized to do so by their company. Clive grows very attached and attracted to Dren, but later finds out that Elsa put her own DNA into the creature and he is furious with her and realizes that this is why she had become so obsessive and protective over Dren. She even gets angry with Clive when he refers to Dren as a specimen and not a â€Å"she. † As Elsa and Clive are absentmindedly worrying about their own problems as a couple, the two creatures they created in the beginning, Fred and Ginger, undergo a weird switch. Ginger switches from a male to female while they are presenting their new specimen to their research team. In this part of the film Ginger and Fred (both males at this point) brutally murder each other instead of reproducing like intended, leaving the audience in shock with blood and guts flying freely. Because Elsa and Clive were so involved in Dren and had been neglecting their real experiment, everything went wrong. This goes to show just how restricted the gender expectations are among humans. It labels males as violent and aggressive, especially toward each other, which touches on the way society sees gay men and how unacceptable it appears to be. Another few actions that represent the expectations of gender are when Elsa treats Dren like her own child and forces a motherly figure, and when Clive has sex with Dren. This scene is really disturbing because one, the creature isn’t human, and two, Dren has some of his girlfriend’s DNA in her. Toward the end of the film things get even worse. Dren also switches from female to male and attacks a few people and then kills Clive with the retractable stinger in his tail, then he rapes Elsa and Elsa gets away and kills him before he does anymore destruction. This points out that men are very inclined to sex and are almost seen as uncontrollable. It also makes women seem more vulnerable, especially with Elsa being raped by Dren later in the film. In the very last scene of the film, Elsa is pregnant with Dren’s baby and is going to have the baby and give it to the company for more experimentation and does not seem to care, even though it is very crude. The interview reads, â€Å"Splice‘s focus upon a woman instead of a man as the â€Å"mad scientist† figure whose creations ultimately lead to catastrophe has been quite a point of contention† (Shaviro) and this is a different aspect to the movie Frankenstein, which was basically the same plot with a ale scientist and no technology. In conclusion the interview claimed, â€Å"Gender roles are oddly reinforced[†¦ ] The film entirely scrambles our sense of what is natural and what is artificial† (Shaviro). Splice is very twisted and touches on a lot of weird expectations that society has made out for men and women. It paints men to be very controlling, defiant, and drawn toward sex, and it paints women to be very motherly, protective of their c hildren, and caring toward others.

Power Essays - Social Psychology, Forms Of Government, Free Essays

Power Essays - Social Psychology, Forms Of Government, Free Essays Power Children play king of the mountain with the stronger players trying to keep the weaker ones from taking possession of the top of the hill. One of Golding's many themes expressed in Lord of the Flies is power. In comparison to society, the island consists of democratic, authoritarian, and spiritual power. Sitting in a throne may give a person power, but it does not give them complete authority. Democratic power is shown when choices and decisions are shared among many. Ralph, originally from the Anglo-Saxon language, means "counsel." Ralph is an embodiment of democracy, he is willing to be a leader but knows that its important for each of the boys to be able to speak his mind. When there is a decision to be made, he lets the boys vote on it. In are present democratic government of the United States, the President has to go through Congress to pass a bill. The President runs the operations but he does not have complete power over the decisions. Like the President, Ralph has to go through the boys to make the decisions. "The trouble was, if you were chief you had to think, you had to be wise. And then the occasion slipped by so that you had to grab at a decision. This made you think: because thought was a valuable thing, that got results..."(page 71) In addition to democracy, authoritarian power is additionally portrayed. Authoritarian power allows one person to rule by threatening and terrifying others. Jack comes from the Hebrew and means "one who supplants," one who takes by force. Although the word "military" is never used about Jack, there is something about his manner that suggests military or authoritarian power. Jack lusts for power and is driven to destroy anyone who gets in his way. In 1956, Fidel Castro forced his way into Cuba planning to overthrow the government of Fulgencio Batista, a dictator in Cuba. After Castro became President of the Council of State in 1976, he seized property owned by wealthy Cubans, Americans, and others. He favored the lower classes and made Cuba a communist state. In relation to Castro, Jack overthrows Ralph from being chief and takes over the position with force and abuse. The boys look up to Jack and respect him but there is no understanding. They do not understand why he hides behind his mask or tortures innocent boys. But they do know to respect him or they will be punished. For instance on page 85, "If Jack was chief, we'd have all hunting and no fire. We'd be here till we died." Besides authoritarian, spiritual power is also represented. Spiritual power recognizes internal and external realities and attempts to integrate them. Simon comes from the Hebrew for "listener." It was also the name of one of Jesus' apostles, Simon Peter. This hints at the spiritual role the character will play in the novel: Simon is the only one who hears and understands the truth. In the beginning of the story Simon is introduced as a "skinny, vivid little boy" with epilepsy. In ancient times many thought that the epileptic seizure was an indication that a person had great spiritual powers and was favored by communications from the gods. In an ironic twist, Simon communicates with an evil figure rather than a loving god. Beginning in 1933, Adolf Hitler brutally slayed many "impure" people because of their religious beliefs. Many Jews, whom Hitler blamed Germany's problems on, were sent to concentration camps, where they were murdered. This event relates to the fact that Simon is also killed by the strength of the boys belief in the beast. Simon is very quiet and intimidated, "(he) felt a perilous necessity to speak; but to speak in an assembly was a terrible thing to him."(page 82) Different types of power, with their uses and abuses, are central to the story. Democratic, authoritarian, and spiritual power are each used by one of the characters. A person may have power but it's how they use the power to determine the authority and dominance.

Free Essays on The Theme Of Family In “A Raisin In The Sun“

The Theme of Family in A Raisin in the Sun by Lorraine Hansberry â€Å"A Raisin in the Sun† is a play set in the 1950’s, as was the beginning of the Civil Rights movement. Despite critics, the play received rave reviews. It dealt with issues that would divide Americans during the 1960’s. A Raisin in the Sun can be viewed as a celebration of the African-American family. Hansberry’s â€Å"A Raisin in the Sun† demonstrates the strong family unity that is essential in the play. Hansberry wanted to honestly portray a black family’s life in all its variety (Tripp 65). The family in her play, the Youngers, grew up as she did, on the south side of Chicago, Ill. Hansberry based A Raisin in the Sun on her knowledge of life in Chicago’s black ghetto and the families to whom her father, a successful real estate broker, rented low-income housing (Leeson 1). Three generations of the Younger family depicted in the play differ in dreams, speech patterns, and religious, musical, and stylistic preferences (Carter 45). One can understand this situation because it is likely to happen in their own families, no matter the race. The play begins as Lena, also known as Mama, learns that she will be receiving a check of $10,000 dollars from her late husband’s insurance. The Youngers all have their own ideas on how to use the money, which causes conflict among each other. To help her family, Mama wants to make life for her family better by taking them out of their small cramped apartment and getting a new home. Lena wants to provide the possibility for change in their lives through the legacy of her late husband, Big Walter, and his insurance money (Scanlan 112). Beneatha, her daughter, wants to use the money for medical school and Walter, her son, wants to open a liquor store, believing that by opening his own business, the family would prosper and it would also boost his confidence by providing for his family like a man shou... Free Essays on The Theme Of Family In â€Å"A Raisin In The Sunâ€Å" Free Essays on The Theme Of Family In â€Å"A Raisin In The Sunâ€Å" The Theme of Family in A Raisin in the Sun by Lorraine Hansberry â€Å"A Raisin in the Sun† is a play set in the 1950’s, as was the beginning of the Civil Rights movement. Despite critics, the play received rave reviews. It dealt with issues that would divide Americans during the 1960’s. A Raisin in the Sun can be viewed as a celebration of the African-American family. Hansberry’s â€Å"A Raisin in the Sun† demonstrates the strong family unity that is essential in the play. Hansberry wanted to honestly portray a black family’s life in all its variety (Tripp 65). The family in her play, the Youngers, grew up as she did, on the south side of Chicago, Ill. Hansberry based A Raisin in the Sun on her knowledge of life in Chicago’s black ghetto and the families to whom her father, a successful real estate broker, rented low-income housing (Leeson 1). Three generations of the Younger family depicted in the play differ in dreams, speech patterns, and religious, musical, and stylistic preferences (Carter 45). One can understand this situation because it is likely to happen in their own families, no matter the race. The play begins as Lena, also known as Mama, learns that she will be receiving a check of $10,000 dollars from her late husband’s insurance. The Youngers all have their own ideas on how to use the money, which causes conflict among each other. To help her family, Mama wants to make life for her family better by taking them out of their small cramped apartment and getting a new home. Lena wants to provide the possibility for change in their lives through the legacy of her late husband, Big Walter, and his insurance money (Scanlan 112). Beneatha, her daughter, wants to use the money for medical school and Walter, her son, wants to open a liquor store, believing that by opening his own business, the family would prosper and it would also boost his confidence by providing for his family like a man shou...

bally ground water essays

bally ground water essays The Bally ground water site is a municipal water supply well field in the borough of Bally in Berks county, near the Philadelphia metropolitan area. The Bally well field and the nearby springs to the northwest of the site are the public water sources for approximately 1,200 residents. The area near the site includes wetlands to the north and a manufacturing plant, Bally Engineered Structures, 1,000 feet to the south of municipal well number 3. Since the 1930s, degreasing solvents containing methylene chloride, TCA, Methanol, Toluene, and TCE have been used in manufacturing at this plant. In 1982, a state water quality check identified the plant as a source of VOC contamination in Ballys municipal wells. The ground water and surface water is contaminated with various VOC's, including tetrachlorethane, trichloroethane, and dichloroethene. Potential health risks exist through direct contact with or drinking of contaminated ground water or surface water. Currently contamination le vels in active public water supply wells do not pose any danger; however, private well contamination does pose a risk. Former lagoons lay underneath the plant and are also considered potential sources of aquifer contamination. From December 1982 to March 1987, the borough of Bally did not use the contaminated municipal well number three for water supply. The water was periodically pumped and discharged into a nearby pond to contain the contaminant plume. Pumping, however, had the effect of drawing VOCS deeper into the aquifer. The Well was completely shut down in March of 1987, due to results of additional ground water contamination studies indicated that 19 of 35 wells sampled, contained detectable levels of VOCS. Currently, VOC-contaminated ground water extends from the plant to the east and northeast. Contaminant movement has become more controlled since pumping and air stripping pilot ...

Victim's Movement Essay Example | Topics and Well Written Essays - 250 words

Victim's Movement - Essay Example Laws like Victims of Crime Act (VOCA) established the Office for Victims of Crime (OVC), the Victims’ Bill of Rights in 1990, Violent Crime Control and Law Enforcement Act of 1994 which includes the Violence Against Women Act (VAWA) and the subsequent Constitutional Amendment in 1996, were passed by government and promoted. Universities also expanded and established victim-related courses with the U.S. Department of Justice sponsoring the first National Victim Assistance Academy in 1995 (Wallace and Roberson, 2010). Undeniably, the movement succeeded, but an increase in crime rate and severity of crimes today need more educated and trained professionals for support and intervention. One goal the movement should strive for in the next ten years is to develop a plan to maximize government and the universities’ support with regard to intervention. Next, establish permanent information exchange with universities, regarding the changing needs of victims, modus operandi of criminals based on victims’ stories, and other information which may help universities update and improve victim services curriculum, aimed at skills and competency improvement of students when they graduate and practice. Lastly, an organization composed of representatives from the US Attorney’s office, FBI, military and other federal agencies, university and leaders of the different organizations involved in victims assistance and intervention, doctors, psychologists and psychiatrists and other such profession als need to be established. The organization shall serve as a coordinating body dealing with data and information on changing needs of victims and modus operandi of criminals. From the data, the organization can come up with a standardized manual dealing on victim assistance and intervention. All the goals mentioned above will surely make a big difference in

Periodisation Justification for football season Essay

Periodisation Justification for football season - Essay Example This matters includes their family member health and other domestic issues. When the member of coachs family is sick in the course of training period, he should not take time off. Periodization can be defined as the long-term variation planning of the intensity and volume of training. Periodization prevents overtraining and ensure performance is optimal at the speculated time (Eikenberry 2010). Volume in periodization is amount of exercise that is performed either monthly, annually, or per day. Volume is measurable in terms of sets in reps. The intensity is measured in terms of work and time done. The intensity and volume of training can be estimated in terms of exercise volume which is computed by the average lifted weight (Elliot 2003). The training volume can be estimated by the load of the volume. Intensity of the exercise is evaluated by competing the relative intensity. Consequently, training intensity is estimated by the average mass that is lifted annually, monthly, or daily. Therefore, periodization involves moving the priority activities not related to sports to activities that are sports related. Non- sports related activities includes low intensity and high volume. however sport related activities include the high intensity and low volume. Periodizati on in football is important because it ensures performance is optimized and reduces overtraining. Diagram 1 and 2 shows the periodization model of an advanced footballer (Francis 2010). For many years the professional footballers have recognized the need for emphasizing on various aims and objectives during and off the season. Their aim is to be at peak at a specific period. In planning their exercises and coaching over a long time, the athletes aim for various principles. They principles include: their bodies adapt to fewer stresses at a given period. For example one is able to develop their high physiological stress at the same time develop their

Performance Management Essay Example | Topics and Well Written Essays - 1750 words

Performance Management - Essay Example With the help of this system a company motivates its employees to delivery good performance. Retail sales associate are very important part of retail business. They directly interact with the customers and contribute a lot in satisfying them. Sale of a retail company highly depends on the behavior and approaches of its sales associate. Performance of retail sales associates is influenced by their skills. Job description of a retail sales associate helps the business in hiring desirable salespersons. The theory of organizational behavior modification (OBM) involves with changing behavior of the organizational members and their performances. This theory considers two important things which influence the performance of the employees. As per this theory a behavior which produces positive effects or consequence tends to become repeated. The organizational members become motivated to perform that specific type of behavior which helps them to get some positive results. Another thing which influences the performance of the employees is the behavior of the seniors towards them. The senior organizational members like managers, team leaders can change or influence the behavior of the employees by giving punishment or rewards to them. In the retail business for delivering successful job, sales associate needs to have some key behaviors which help them in achieving the goals and objectives of the business. These key behavioral factors are as follows: Confidence: The sales associate needs to very confident for performing their job. Sales associates need to interact with the customers directly. If they are confident about what they are saying and about their knowledge then they can convince the customers easily. It is easy for the sales associate to influence the customers with their high confidence level. Customers tend to trust the sales associate who are confident about themselves. The company can modify the confidence level of its sales associates by giving

Assessing your Program of Study & Recommendations Essay

Assessing your Program of Study & Recommendations - Essay Example Prison populations are increasing not only because of an increase in media attention in regards to all crimes being violent, but also that in terms of a set of parameters for recidivism of violent crimes, the state and federal prisons are receiving less violent criminals and more parole violators and drug users. â€Å"Reversing a 20-year trend toward ever-tougher criminal laws, a number of states this year have quietly rolled back some of their most stringent anticrime measures, including those imposing mandatory minimum sentences and forbidding early parole† (Butterfield, 2001). Law enforcement workers can help these inmates get the services they need like rehabilitation. They can work as advocates for these incarcerated individuals, and be proactive in their advocacy. I am happy with the program generally. However, if I am to make a recommendation, it is that the courses focus more on ethics. The society in which the debate over police ethics, political and otherwise since politics is a reflection, sets the ethical code, in a sense, since it is at least theoretically there to determine a positive relationship between the individual and the society through models of good behavior that does not bring harm upon others, or socially positive behavior. The specific concept of noble case corruption refers to the tendency of police misconduct to have its origins in circumstances where the behavior in question may be justifiable, but only in the context of the means. Training in ethics, to many commentators, may be compared to some arguments about training in art—some argue that one either has artistic talent or doesn’t, and if one doesn’t, no amount of art classes are going to make them a talented successful artist. However, I donâ⠂¬â„¢t subscribe to this idea, and I think that ethics training should be a part of the curriculum.

Health and Long Term Policies and Programs in the Asian Cultures Essay

Health and Long Term Policies and Programs in the Asian Cultures - Essay Example China was worried then that it may have too many children to feed but after twenty-five years, it is now worried that an aging population may have too few workers to provide care services. Health care costs for both China and Japan can be expected to rise exponentially as fewer workers are present within the system to provide for a growing population of older citizens (Kaneda, 2006). Further, the problem of AIDS will certainly be an issue perhaps to the level of some sub-Saharan African nations which have found AIDS to be a growing menace. Human trafficking and the sex trade certainly adds to the problem and while the issue may not be that critical in Japan, it certainly is on the horizon for China and some other lesser developed countries in the Asian region such as Thailand and Burma. The government policies of creating awareness, educating the masses and providing positive social support could certainly help improve the matter (ASIP, 2008). On the other hand, the problem of an aging population may be a more critical one for China due to the devastating economic consequences it can have for the country as it seeks to become the economic superpower of the world. While the government has started to allocate more funds for the care of the elderly, a lot remains to be done and as reported by Kaneda (2006), â€Å"The rate of increase in health care costs has already exceeded the growth of the national economy and individual earnings (Kaneda, 2006, Pg. 1)†. In such a situation, the coming demographic shift for China would only worsen the situation as a whole generation of Chinese reach the age of retirement. It has to be understood that the trend of an aging population is inevitable for many countries and may even become accelerated where mortality rates as well as fertility are declining. However, the governments of Asia are focusing on policies which are geared

Assessing your Program of Study & Recommendations Essay

Assessing your Program of Study & Recommendations - Essay Example Prison populations are increasing not only because of an increase in media attention in regards to all crimes being violent, but also that in terms of a set of parameters for recidivism of violent crimes, the state and federal prisons are receiving less violent criminals and more parole violators and drug users. â€Å"Reversing a 20-year trend toward ever-tougher criminal laws, a number of states this year have quietly rolled back some of their most stringent anticrime measures, including those imposing mandatory minimum sentences and forbidding early parole† (Butterfield, 2001). Law enforcement workers can help these inmates get the services they need like rehabilitation. They can work as advocates for these incarcerated individuals, and be proactive in their advocacy. I am happy with the program generally. However, if I am to make a recommendation, it is that the courses focus more on ethics. The society in which the debate over police ethics, political and otherwise since politics is a reflection, sets the ethical code, in a sense, since it is at least theoretically there to determine a positive relationship between the individual and the society through models of good behavior that does not bring harm upon others, or socially positive behavior. The specific concept of noble case corruption refers to the tendency of police misconduct to have its origins in circumstances where the behavior in question may be justifiable, but only in the context of the means. Training in ethics, to many commentators, may be compared to some arguments about training in art—some argue that one either has artistic talent or doesn’t, and if one doesn’t, no amount of art classes are going to make them a talented successful artist. However, I donâ⠂¬â„¢t subscribe to this idea, and I think that ethics training should be a part of the curriculum.

Discuss the following problems in relation to the Scots law of Coursework

Discuss the following problems in relation to the Scots law of contract. You must refer to primary sources such as judicial precedent and legislation in your answer - Coursework Example The plaintiff being a chief inspector of police force alleged that the defendant had violated this section by offering the knife for sale. It was held that the display of knife in the defendant’s shop was not an offer but an invitation to treat. Hence, no liability arose. Advertisements are generally regarded as invitation to treat and are not considered as valid offers. However, advertisements can also amount to a general offer which can be accepted by anyone. It depends on the words used in the advertisement whether it is to be treated as an offer or an invitation to treat. In Carlill v Carbolic Smoke Ball Company2, the defendants made a product called â€Å"smoke ball† which was claimed to be a cure for influenza. The defendants published an advertisement in various newspapers in which they claimed to pay  £100 to anyone who used their product according to the instructions but still contracted influenza. The plaintiff saw this advertisement and bought one of the balls. She used it three times daily for almost two months but contracted the flu. She claimed  £100 from the defendants. The defendants rejected her claim arguing that there was no legally binding contracted between them and the plaintiff. The courts held that the advertisement was not a unilateral offer to the whole world but it was open for acceptance for anyone who fulfilled the condition of using the product according to the instructions. The satisfaction of conditions constituted acceptance of this offer. Further, the purchase and use of the smoke ball constituted good consideration. Therefore, the defendants were held liable to pay  £100 to the plaintiff since there was a legally binding contract. Christina’s advertisement was a unilateral offer to anyone who fulfilled the condition of spending  £50 or more in Elegante. Anyone who fulfilled this condition accepted this offer and was entitled to the voucher. David

Issues of Equality and Diversity Essay Example for Free

Issues of Equality and Diversity Essay Equality is about learners’ rights to attend and participate, regardless of their gender, race, ethnic origin, religion, disability, sexual orientation and age. Therefore it is extremely important to identify any barriers to learning that may arise. To promote inclusion, at the point of initial assessment, the learner needs to disclose any disabilities that may make it difficult for them to access the course. Once these needs have been identified, the teacher needs to consider effective strategies or identify appropriate resources which would support the student, for example, a visually impaired student may need worksheets written in Braille, a hearing impaired student may need the use of a hearing loop. The teacher too must ensure that their own attitudes and beliefs do not discriminate in any way and so understand, as Gavells states,P18 â€Å"All learners are entitled to be treated with respect and dignity. Everyone is an individual, with different experiences, abilities and needs. As a teacher, you need to take this into account when teaching and ensure you give equal support to all your learners without favouritism.† The teacher needs to establish good rapport and equal opportunities by showing respect. Diversity is about valuing the differences in people. To ensure that all different students feel secure in their learning environment, it is important that at the start of the course the teacher establishes ground rules which explicitly state that all students will respect the points of view of others thus ensuring all students are valued. The teacher also needs to enforce these rules consistently. Inclusion may also be promoted by an understanding of different learning styles –visual, aural and kinaesthetic (Fleming 1987). The teacher may identify that different students prefer to learn in a particular way, for example a kinaesthetic learner likes physical activities but may not like reading, therefore the teacher can personalise the teaching to incorporate more physical activities to ensure that the learner is fully engaged and included in the lessons. This may need the teacher to adapt activities within the Scheme of Work to ensure that a range of activities meet the learning styles within the group of students. Geoff Petty P.560 lists further strategies which can promote inclusive learning which include motivating individual students with tasks they value, using inclusive questioning methods such as assertive questioning, ensuring feedback is constructive and set challenging tasks. Finally, all learners are individuals and for effective inclusion the teacher needs to listen to his students and reflect on their experiences. At the end of the course the students may complete evaluation sheets and these will allow the teacher to reflect on the learners experiences and identify strengths of the course and areas which need to be modified to improve the learning for future students. Bibliography Petty, G.(2009) Teaching Today 4th Edition Nelson Thornes Gravells,A. (2008) Preparing to Teach in the Lifelong Learning Sector 3rd Edition Learning matters

Religious Justifications For Terrorism Produce More Terrorist Acts Politics Essay

Religious Justifications For Terrorism Produce More Terrorist Acts Politics Essay Terror is violence or threat of violence perpetrated by private individuals or small groups from the hegemonic strata against members of negative reference groups and that enjoys the tacit approval if not active participation of members of the security forces. A terrorist is an individual who carries out or threatens to carryout acts of terror, for hire or not for hire. The act of harming or killing others, who are direct enemies or innocent victims, may be for monetary gain, gain of group principle, gain of personal principle, or any combination. Terrorism is an international problem with new terrorists groups emerging all over the world and the governments had little success to resolve the issues in which terrorism is used. Religious terrorism has become a tool for the political terrorism in the modern world. Religious terrorists are more dangerous than the national terrorists as they target mostly the people than a nation. It is referred to holy or sacred terror and confined not only to Islam but also includes Jews in Israel, Sikh terrorists in India and few other groups in United States. History shows that people have involved in violence to promote their religious belief. Thus religious belief and willingness of people to die for their religion has lead to many wars for centuries. Islamic terrorism dominates the world in the 21st century and caused many deadly acts in the world. Most of the religious terrorists group fight for the Islamic belief and act violently against the people who dont believe Islam. Some of the main religious terrorists groups are listed below. Al-Qaeda is the worlds most dangerous terrorists group and a major threat for United States. They were responsible for the attacks on world trade centre, Khobar Tower residence In Saudi, Bali bombings, U.S. embassy bombings in Kenya and Tanzania and many more violent acts throughout the world. Islamic terrorism also caused serious problems in India. Destruction of Babri Masjid caused many serious problems in India. Hindus destroyed the Mosque because the location of the building was the birth place of Lord Ram and this is root cause for the further terrorist acts in India. This essay argues that the religious justifications for terrorism cause more terrorists acts with Al-Qaeda and Lashkar-E-Toiba taken as an example for religious terrorists group. There are different religions in the world with different ideologies formed around governments. Extremists in the religion provoke the people to act violently and cause terrorism in a society. Many terrorists actions are committed in the name of religion, but no religion sponsor the act of terrorism. Ramzi Ahmad Yousef, Islamic terrorist was involved in much violence and responsible for the World Trade Centre bombing. This incident would later turn out to not be the only attack on the World Trade Centre. Many Islamic militants act individually and it is hard to trace them because not every member of the Islamic faith is a terrorist. Religious belief and its justification resulted in many terrorists attacks in India, Unites States, Israel and Kenya. India and Israel faced more problems and terrorist activities continue to grow killing thousands of innocent people every year. The principle of Religious terrorist is that their violent acts from feelings of rage and hatred reinforced by their belief system. Thus the terrorists groups justify their violence in the name of god and they are the followers of God. But all terrorist groups and countries argue that their enemy are evil, corrupt, uncivilized, and subhuman and that it is only through violence that peace and prosperity for all begin. Americas done this to justify the invasion and attacks on Iraq. Al Qaeda has done this to justify their terrorist attacks on Unites States and England. In return, terrorists act will continue to justify for some reasons and result in massive terrorism acts. Hafiz Saeed, a Islam Scholar, stated that the purpose of Jihad is to carry out a sustained struggle for Islam dominance in the world and to eliminate all evil forces. He considers India, Israel and United States to be his major enemies and has threatened to launch Fidayeen (suicide squad) attacks on American interests too. THE ROLE OF ISLAM IN TERRORISM: Militant Islamic Beliefs à ¢Ã¢â€š ¬Ã‚ ¢ Jihad (holy war) Ø ¬Ãƒâ„¢Ã¢â‚¬ ¡ÃƒËœÃƒËœÃ‚ ¯ is the revolutionary struggle to seize power of the good of all humanity and in the last resort an armed struggle. à ¢Ã¢â€š ¬Ã‚ ¢ Universal Jihad against the modern Jahiliyyah Ø ¬ÃƒËœÃƒâ„¢Ã¢â‚¬ ¡Ãƒâ„¢Ã¢â‚¬Å¾Ãƒâ„¢Ã…  ÃƒËœÃ‚ © (ignorant barbarism) is required. à ¢Ã¢â€š ¬Ã‚ ¢ Western governments contain the possibility of evil, oppression, and tyranny. à ¢Ã¢â€š ¬Ã‚ ¢ Democracy (in which the people usurp Gods rule) is Jahiliyyah. à ¢Ã¢â€š ¬Ã‚ ¢ All westernized forms of government usurp Gods authority. à ¢Ã¢â€š ¬Ã‚ ¢ Secular so-called Muslim rulers have departed from God and Gods law. à ¢Ã¢â€š ¬Ã‚ ¢ Muslims are duty-bound to overthrow every corrupt secular dictator. à ¢Ã¢â€š ¬Ã‚ ¢ Jihad against corrupt Muslim rulers is necessary..(ISLAM-EID PAPER) AL-QAEDA-THE ISLAMIC TERRORIST GROUP The origins of Al Qaeda are rooted in the Afghanistan resistance to the Russian invasion from 1979 to 1989. Osama, belong to millionaire family moved to Afghan in 1980s to unite Muslims. In 1992, he aimed to attack United States and argued that they not only supported Israel but also kept Arab regimes in power that did not follow Islamic beliefs. In 1998, Al-Qaeda joined with Egyptian Islamic Jihad and the leaders of the group published a fatwa which states Ruling to kill Americans and their allies. Their role is to kill all Americans and spread Islam through out the world. There is no rule in the Quran to kill the people but the extremists convince the act in the name of the religion. In the book Messages to the world where Osama states, What are we calling you to? The first thing that we are calling you to is Islam. It is the religion of the Unity of God, sincerity, the best of manners, righteousness, mercy, honour, purity, and piety. It is the religion of showing kindness to other s, establishing justice between them. His statements strongly prove that he wants to threaten the non believers of Islam and expel the westerners and non Muslims from his region. He used terrorism as a tool and religion as a reason to achieve his goal. Even many Muslims were killed in the world trade centre attack and Osama justified by saying that they are not Muslims and a real Muslim should not stay long in the land of infidels. AL-QAEDA MOTIVATES OTHER TERRORIST GROUPS: Al-Qaedas terrorists activities includes hijacking, bombing, suicide attacks, kidnapping and assassinations. They target mostly public buildings, embassies, modern Muslim monuments so they can make a powerful impact among the public. Former CIA Director George J. Tenet states, Osama Bin Ladens organization and other terrorist groups are placing increased emphasis on developing surrogates to carry out attacks in an effort to avoid detection. Al-Qaedas activities motivate many Muslim terrorists organization to perform terrorist attacks. Like Egyptian Islamic Jihad has linked to Al-Qaeda has grown in to a big group and has operative locations in Pakistan, Afghanistan, Lebanon and Europe. Sunni Muslim extremists have grown and have their presence in North Africa, Palestine, Pakistan and Central Asia. The state government sponsor those people to perform terrorists acts against United States. Some of the major Al-Qaedas attacks linked to car bombings in Saudi Arabia and Kenya, Bali bombing s, US embassy bombings, attacks on World Trade centre and Pentagon. Osama said Al-Qaida decided to destroy World Trade Centre and listed several factors that motivated the attack, including frustration over the American policies. He said Israels bombing attacks on Beirut in 1982 gave him the idea of hijacking the flights. Al-Qaeda proved their strength by these attacks and thus many terrorists organizations acted violently with the support of Al-Qaeda. ISLAMIC TERRORISM IN INDIA: India is a Hindu populated country and Muslims were minority. The extremists in the country decided to secularize and act against the minority Muslims. Many actions were taken against Indian Muslims including the elimination of Muslim education system of Madrassas. Chief Minister of Madhya Pradesh implemented policies for cow protection against the beef eating Muslims. This further angered the Muslim community in India and several communities were formed to act against the Indian government. Extremism amongst the Hindu community is explained or justified by the existence of Muslim extremism, especially as allegedly exported by Pakistan. Babri Masjid mosque was first constructed by Emperor Babar in Ayodhya and was destroyed on December 6, 1992 by Hindu nationalists which followed by waves of violence in India. The minority Muslims were beaten, Killed and their houses were set fired. The issue started in 1527 when Babar defeated the Hindu King, destroying the temple and constructed a mosque in Ayodhya. During the British rule in 1853, a riot broke out between Hindus and Muslims and the British government erected a fence dividing the worship area. In 1949, both the communities moved the court claiming ownership of the land and signed a petition on 1950. The solution for the verdict was announced on October 2010. During the period innocent Hindus and Muslims faced many problems as the extremists performed many riots. Riots around India caused the death of 2000 Muslims and were severe in Mumbai organised by Shiva Sena, a regional Hindu extremists. MUSLIM REACTIONS FOR THE BABRI MASJID ISSUE: Muslim community increasingly tended to react by violent and politically inspired action that meets the terrorism. The terrorism actions are generated from Kashmir and speeded through out the country. Following the destruction of the Mosque, the Muslim extremists targeted Mumbai and bombed the city in several places. It was the worst terrorists act in India killing 257 people and 1000 were injured. Muslim terrorist, Dawood Ibrahim was suspected for the Mumbai attack. He was claimed to be assisted by Pakistans ISI and explosives were provided to him. But Ibrahim has never been brought to trial; however the bombings were certainly conducted by the Indian Muslims and provoked other Muslims in India to act against Hindus. Indian Muslims also performed many alleged actions by bombing trains and attacks on Hindu political buildings. The religious extremists began to act violently throughout the country and the Hindu-Muslim controversy soon began to the International concentration. According to B. Raman, a former additional secretary in the Cabinet Secretariat, the Jihadi terrorism has been forming since Ayodhya issue, not only in Mumbai but also in other states like Tamil Nadu, Kerala, New Delhi and Andhra Pradesh. India focussed only in Kashmir terrorism and did not pay attention to the terrorism that threatens other regions of India. Three major terrorists group namely Lashkar-e-Toiba(LeT), Ahl-e-hadith and Students Islamic Movement of India(SIMI) has emerged and waged many terrorists attacks in India. LASHKAR-E-TOIBA(LeT) A THREAT TO INDIA: (Mumbai paper) LeT was announced as a terrorists group by the Indian government as they attacked India in the name of Muslim religion. India came fourth next to Iraq, Pakistan and Afghanistan in terms of casualties of terrorist attack. LeT, meaning army of the pure has been active since 1993. In 1990s it was argued that LeT was funded by ISI (Inter-Services Intelligence) and PIA (Pakistan Intelligence Service). In return LeT should kill Hindus in Jammu and Kashmir and to train Muslim extremists on Indian soil. But Pakistans government has repeatedly denied allegations of supporting terrorism. Until it was banned in Pakistan in 2002, LeT claimed responsibility for many attacks. In 2000, three people were killed during the attack at Delhis Red Fort, Srinagar airport attack in 2001 killing five people and an attack against Indian border security forces in 2002 killing four people. In 2008, LeT used Ajmal Kasab and team to wage attacks in Mumbai which killed almost 170 people and some 300 were wounded. The motivation of the attack was purely religious and to provoke conflicts between Hindus and Muslims. Hussain Haqqani, Pakistans ambassador to Washington stated that LeT is one of the most significant terrorist groups. Why are we waging jihad, is the title for LeTs agenda and it includes the restoration of Islamic rule over all parts of India. They argue that India, Israel and United States are existential enemies of Islam and seek to create a unity among the Muslim countries that surround Pakistan. LeT justifies its ideology by the Quranic verse stated, You are obligated to f ight even though it is something you do not like. Conclusion; The al Qaeda network has not been alone in the religious assault on the secular state. In the last fifteen years of the post-Cold War world, religion seems to have been connected with violence everywhere: from the World Trade Center bombings to suicide attacks in Israel and Palestine; assassinations in India, Israel, Egypt, and Algeria; nerve gas in the Tokyo subways; abortion clinic killings in Florida; and the bombing of Oklahoma Citys federal building. What unites these disparate acts of violence is their perpetrators hatred of the global reach of the modern secular state.( e scholar ship paper) REFERENCE LIST Ackerman F, Goodwin NR Dougherty L  The Political Economy Of Inequality.  Washington: Island Press; 2000. Bartels LM   Unequal Democracy.  Princeton: Princeton University Press; 2008. Burtless, G. Jencks, C. (2003).  American Inequality and Its Consequences.  Washington: The Brookings Institution. Card, D. (2009), Immigration and Inequality,  Economists View,  Feb 23. Deardorff, A. V. (1998),  Technology, Trade, and Increasing Inequality: Does the Cause Matter for the Cure?,  The University of Michigan, Michigan. Gandhy OH Baron J  Inequality : Its All in the Way You Look at It.  : Sage Publications; 1998. Gordon JB Dewà ¢Ã¢â€š ¬Ã‚ becker   Unresolved Issues in the Rise of American Inequality.  Washington: ; 2007. Kluegal JR Smith ER  Beliefs About Inequality.  Newyork: Aldine De Gruyter; 1986. Neckerman, K. M. Torche, F. (2007).  Inequality: Causes and Consequences.  Newyork: 1Institute for Social and Economic Research and Policy. Rosenthal, S. (2009), Inequality: The Root Source of Sickness in America,dissidentvoice,  Nov 3,. .

Masculinity in Shakespeares Macbeth :: GCSE English Literature Coursework

Masculinity in Macbeth Shakespeare   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     The great masterpiece Macbeth, which is written by William Shakespeare, deals with many different hidden themes. One of the best-hidden themes in Macbeth is manhood. Shakespeare's descriptions of his characters give real descripitions of living beings, not actors upon a stage. His manuscript is able to show the masculinity of men as well of women.   Masculinity is not just for men; some women are just like men in their quest for ambition.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In the play Macbeth, it seems that Lady Macbeth is a man trapped in a woman's body. She is filled with greed, envy, and hate, and she will use any person or any thing until she gets what she wants or accomplishes her evil goals. In the play she hides her true feelings and pretends to be a normal lady. However, her evil nature shines through her false face. This just proves that Lady Macbeth is like a rose. A rose is pretty and smells great but if one is not careful the thorns will prick the fingers.   Lady Macbeth appears to lose her sanity the night of Duncun's murder and cannot relate to her feelings or guilty conscience. She admits that "she could kill her only child just as easy (I vii 72-74)". This really means that Lady Macbeth is colder than ice and seems that she lost all preception of right and wrong.   Then she tell her husband " a little water clears of the deed" (II ii 66)". Lady Macbeth thought the killing would, be easy to accomplish, but in fact it was not as easy as she said or thought.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚      In the play, to die without any fear seems to be the highest accomplishment of one's life. It seems that not fearing death is more important than inventing a great invention that could change the world. When young Siward dies, his father is more worried about how he was killed. Siward wants to know where the wounds on his son were. When Ross tells Siward that his son had marks on the front of his body, his father is proud and brags about his death, "Why then, God's solider be he ( V viii l 46)". Siward father seems to have no grief over his son's death by what he was saying.  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Ambition seems to be in all men, and all men strive to fill their need for it.

Merchant of Venice Overview :: Free Merchant of Venice Essays

In The Merchant of Venice, Antonio is the merchant, and complains to his friends about how depressed he is and he cannot explain why. His friend Bassanio is in desperate need of money to court Portia, wealthy women of Belmont, so Bassanio asks Antonio for a loan. However, Antonio cannot give Bassanio the loan because he has just invested all of his money into a number of ships that are still at sea. Antonio advises Bassanio to go and meet with Shylock, a Jew who is a moneylender. Bassanio takes Antonio’s advice and the both of them go to meet with him. When Bassanio and Antonio meet with Shylock, Shylock has nothing but a long-term grudge against Antonio, who had made a habit of talking about him and the way he ran his business. But, Shylock decides to give Bassanio three thousand ducats with an exception that should the loan go unpaid, he will be entitled to a pound of Antonio’s flesh. Antonio agrees, and Shylock gives Bassanio the loan. Back at Shylock’s home Launcelot; Shylock’s servant, decides to leave him and work for Bassanio. While all of this is going on, Jessica Shylock’s daughter elopes with Antonio’s friend Lorenzo. In Belmont, Portia is upset over her father’s wish, which stipulates that she must marry the man who correctly chooses one of the three caskets. Bassanio and his friend go to to court Portia. Bassanio and Portia declare there love for one another and Portia takes Bassanio to pick out the casket. Bassanio chooses the correct casket and Portia’s father accepts him into the family.   Ã‚  Ã‚  Ã‚  Ã‚   However, not everyone is happy because Antonio finds out that he has lost his ships, and that he has to forfeit his bond to Shylock. When Bassanio and his friend find out that Antonio is in trouble they go to try and save Antonio’s life. Portia and Nerissa are with the two men when they here the news and follow them to Vencie. Shylock and Antonio are side by side when Antonio pleads for his life. Shylock pays no attention to him.   Ã‚  Ã‚  Ã‚  Ã‚   They all then go to trial where the Duke of Venice rules and announces that he has sent for a legal expert, who is Portia. Portia asks Shylock to be considerate of Antonio’s harm, but Shylock insists that he give him a pound of flesh. At the same time Bassanio tells Shylock that he will give him twice the amount of money due to him, but Shylock still insists on getting the pound of flesh. Merchant of Venice Overview :: Free Merchant of Venice Essays In The Merchant of Venice, Antonio is the merchant, and complains to his friends about how depressed he is and he cannot explain why. His friend Bassanio is in desperate need of money to court Portia, wealthy women of Belmont, so Bassanio asks Antonio for a loan. However, Antonio cannot give Bassanio the loan because he has just invested all of his money into a number of ships that are still at sea. Antonio advises Bassanio to go and meet with Shylock, a Jew who is a moneylender. Bassanio takes Antonio’s advice and the both of them go to meet with him. When Bassanio and Antonio meet with Shylock, Shylock has nothing but a long-term grudge against Antonio, who had made a habit of talking about him and the way he ran his business. But, Shylock decides to give Bassanio three thousand ducats with an exception that should the loan go unpaid, he will be entitled to a pound of Antonio’s flesh. Antonio agrees, and Shylock gives Bassanio the loan. Back at Shylock’s home Launcelot; Shylock’s servant, decides to leave him and work for Bassanio. While all of this is going on, Jessica Shylock’s daughter elopes with Antonio’s friend Lorenzo. In Belmont, Portia is upset over her father’s wish, which stipulates that she must marry the man who correctly chooses one of the three caskets. Bassanio and his friend go to to court Portia. Bassanio and Portia declare there love for one another and Portia takes Bassanio to pick out the casket. Bassanio chooses the correct casket and Portia’s father accepts him into the family.   Ã‚  Ã‚  Ã‚  Ã‚   However, not everyone is happy because Antonio finds out that he has lost his ships, and that he has to forfeit his bond to Shylock. When Bassanio and his friend find out that Antonio is in trouble they go to try and save Antonio’s life. Portia and Nerissa are with the two men when they here the news and follow them to Vencie. Shylock and Antonio are side by side when Antonio pleads for his life. Shylock pays no attention to him.   Ã‚  Ã‚  Ã‚  Ã‚   They all then go to trial where the Duke of Venice rules and announces that he has sent for a legal expert, who is Portia. Portia asks Shylock to be considerate of Antonio’s harm, but Shylock insists that he give him a pound of flesh. At the same time Bassanio tells Shylock that he will give him twice the amount of money due to him, but Shylock still insists on getting the pound of flesh.

In Africa, AIDS Has a Woman’s Face

The article In Africa, AIDS Has a Woman’s Face is about how women in rural Africa play a big role in the all around living of their families and how AIDS and H. I. V. is affecting it. What would be the outcome of Africa’s future if woman were no longer able to carry the same duties because of the AIDS epidemic? One of the main things is that woman in Africa are the back bone to the families and communities in general. Women are the ones that make all the decision and do the agricultural work. As we could say it, they are the ones that keep society going. There are many strengths in this income is coming in because of the agricultural and families are healthier for that. The author states, â€Å"When women are fully involved, the benefits can be seen immediately: Families are healthier; they are better fed; their income, savings, and reinvestments go up (Annan 307). But the same way we can see there are strengths, there is also a weakness. Most of the people that get affected by AIDS and H. I. V. are women. The author states, â€Å" A United Nations report released last month shows that women now make up 50 percent of those infected with H. I. V. orldwide- and in Africa that figure is now 59 percent (Annan 307). This just means that we need to help them women especially in the prevention of H. I. V. and AIDS. From personal experiences I strongly believe women are the backbone in any family. For example, I take care of feeding my husband and children as well as the women in this article. As Annan writes, â€Å"Women were the ones who found alternative foods that could sustain their children in time of drought (308). In my case, that is something I tend to do when money is tight. Educating my children in the best way possible, it is one of the things that I pray for over and over. Even that I am constantly letting them know what is right from wrong, as well as inculcating our cultural Hispanic habits. Annan states, â€Å"The recent United Nations report shows that H. I. V. infection rates in Uganda continue to decline (309). This means not only at that particular place, but in many different throughout Africa. That just shows how parents and teachers are getting more involved in the education of prevention of AIDS and H. I. V. I strongly believe that the women in Africa are an essential part of living and life. In Africa, women are the ones that keep everything going for a living. I totally agree with the author on educating the children the different ways of prevention for such a bad infection like it is AIDS and H. I. V. My husband donates directly out from his check to the AIDS foundation. Because I believe people should be educated on diseases and preventions. Women also are the ones that in most cases keep the families together as I do for mine. Many of the things I read on this article like how women are the core of a family in Africa to the education and prevention of AIDS and H. I. V. All these things are what we need to help on, so that Africa’s future won’t look much more affected and dark.

Mozi Essay

When did he live and what was his historical significance? Mozi, also pronounce as Mo Di, was a philosopher born in Tengzhou, Shandong Province of China from 470-400 BCE. He founded the school of Mohism, which rivaled arguably to Confucianism and Daoism. While there is much mystery to his life and origins, speculations points that Mozi was schooled in Confucianism in his early years. He thought Confucianism emphasize too much contribution to celebrations and funerals which he felt were unfavorable to the livelihood and production of common people. Mozi believed that society should be led by the wise and the virtuous, and as people, we should work to save each other. He sought a world of jian’ai or â€Å"impartial care† which is aim to give a moral guide to social behavior; that is to say, no matter the relationship between a person, every individual should equally care for one another. Although, despite contention that all people deserve equal concern, elements of Mozi thought may have provided a corrective to some, but not supported as such to economic equality or status equality. During the Warring States Period, Mohism was actively developed and practiced in many states, but fell out of favor when the legalist of Qin Dynasty came to power. Mohist and Mohism values were tarnished when Emperor Qin ordered the burning of books and burying of scholars. Furthermore, Mohism further declined when Confucianism became the dominant â€Å"school of thought† during the Han Dynasty. Though Mozi’s school faded into obscurity after the Warring States period, Mohism was studied again two millennia after his death. Since almost nobody had seize the texts during the last two thousand years, there was much difficulty deciphering the it. As a result, Mohism became the hardest philosopher within the hundred â€Å"school of thoughts† to study. In addition, Mozi has been place in China’s history as an important figure of philosophy. His passion was for the good of the people, without concern of personal gain nor even of his life or death.

The Use of an Incentive Spirometer Coursework Example | Topics and Well Written Essays - 3500 words

The Use of an Incentive Spirometer - Coursework Example Mrs. Lucas does not seem to have followed through with any of the verbal instructions you have given so far in regards to pre-operative preparation (she is not an auditory learner). Write a teaching plan for Mrs. Lucas. Ensure your plan includes: learning objectives, teaching strategies (tailored to Mrs. Lucas’s learning style), and your evaluation criteria. QUESTION 2: You are providing nursing care for Mr. Darcy following chemotherapy treatment. Mr. Darcy has been educated to conduct mouthwashes with sodium bicarbonate before and after each meal and before sleep at night throughout the course of his treatment. This strategy aims to reduce the likelihood of Mr. Darcy developing mouth ulcers associated with his treatment. QUESTION 6: Imagine you were working in a hospital when you slipped and hurt your back resulting in constant, centralized back pain and difficulty mobilizing. You are physically examined by a medical officer in your workplace who determines the injury is soft tissue damage. She states that you should take oral pain relief like anti-inflammatory medication, have regular physiotherapy and return in two weeks for a review of your condition. She completes a work cover and physiotherapy referral letter. What would 4 pieces of information the medical officer provide the physiotherapist about you? QUESTION 7: Mr. Collins is a fifty-year-old man who lives with his 48-year-old wife and 22-year-old daughter. He has chronic asthma and has been admitted to the local hospital on several occasions with exacerbations of his asthma. Following his last hospital admission, Mr. Collins was referred to the community health center and has an appointment with you (the community nurse) in the community-based asthma education program – You gain the following information from Mr. Collins: 1) When he experiences an asthma exacerbation he has a harsh, non-productive cough, feels breathless and is very restless and unable to sleep.

Violence in the Nursing Profession Essay Example | Topics and Well Written Essays - 3000 words

Violence in the Nursing Profession - Essay Example It has been noted that nurses are easily exposed to violence in certain scenarios in the course of dispensing their duties, thereby increasing their vulnerability (Carter, 2000). The healthcare sector is faced with many challenges including limited budgets, low work motivation, low pay and understaffing. These challenges on their own create tension in the work environment and in most cases; nurses bear the brute of the frustration. Violence is in many forms including physical, psychological, sexual harassment, isolation and intimidation. The patriarchal medical model has contributed a great deal to this vice as nurses are seen as doctor’s handmaidens (O’Connell et al 2000).In this sense, doctors may form a condescending and intimidating attitude toward nurses whereby they feel their qualification and status is superior to those of nurses. Nurses also face violence from hospital visitors and patients, some of who express their grief, frustrations and misgivings to the nurses, who tend to be more available than doctors. Horizontal violence is also rampant, where nurses themselves administer violence on each. Studies show that nursing students during their clinical assignment in their courses are the most vulnerable to violence (Randle 2003). CASE STUDY 1 SUMMARY The first case study will look into the article dubbed â€Å"Aggression in the Workplace: A study of Horizontal Violence Utilizing Heideggerian Hermeneutic Phenomenology.† The article sought to ascertain the existence and rampant widespread of horizontal violence amongst nurses in healthcare institutions. One or more group members towards another member or section of the larger group (Duffy 1995) define horizontal violence as hostile or aggressive behavior. Studies show that the prevalence is high but majority of the cases go unreported due to fear of stigmatization and/or retribution (Farrel 1997).This case study also seeks to identify the impact of horizontal violence on the victims’ work performance and relationships with others. Study Design The Heideggerian hermeneutic phenomenology was the chosen method of research in this article. This qualitative approach by Heidegger, a German philosopher, proposes that all knowledge comes from people in t he world and the attempt to understand other people in the world. It thus means that we are always within the hermeneutic circle of Interpretation (Leonard 1989).With this design the researcher has a preliminary understanding of horizontal violence (Leonard 1989) and will be able to add personal experience and understanding to the research (Walter 1995). Sampling Strategies and Data collection In compiling information for this article, the use of questionnaires was employed. The sample size comprised of two registered nurses who had consensual agreed to take part in the study based on their expertise in the field (Field and Morse; 1985). The sample size was relatively small but since it was a qualitative analysis, sample size depended on the accuracy of the information given by the respondents and their abilities to do so. Data collection was done using recorded audio tapes. This method was the

Alternative Fuel Vehicles Essay Example | Topics and Well Written Essays - 1000 words

Alternative Fuel Vehicles - Essay Example Later, with the invention of compression ignition engine (commonly called Diesel Engine), light fuel oil, obtained from fractional distillation of crude oil, became a source of energy for urban transport vehicle. Today most of the cars run on these two above mentioned fuels courtesy their high energy contents and easy availability. Before moving into the details of alternative fuels available today, we briefly discuss the reasons, which led the automotive industries and governments to discourage conventional fuels and invest in alternative technologies. The main factor that triggered governments’ interest in alternative fuel research was the oil crisis of 1973 and 1979 which was followed by a steep rise in oil prices. Moreover, the increase in green house gases (GHG) emission and other environment concerns have caused the governments to discourage use of conventional fuels and promote the use of alternative fuels with no or very low GHG emission. Scientists and researchers have worked on different cost effective and environment friendly alternatives of gasoline and diesel oil that can be used in commercial vehicles efficiently. The most popular of them being ethanol and other bio-fuels, natural gas, propane or liquefied petroleum gas (LPG), hydrogen, batteries (electrical energy) and compressed air. These are discussed in the following paragraphs. The most popular of alternative fuels are the bio fuels and among them, ethanol. First vehicle to run on ethanol was Ford Model T in 1908. The recent developments in the technology to use ethanol as alternative fuel started in 1970s due to the oil price hike. Ethanol is mostly used as a blend with gasoline. Special engines called flexible fuel engines are developed to use these blended fuels. These vehicles can run on fuels having 10%, 15% or up to 85% by volume ethanol concentration (called E10, E15, E85 respectively). Use of blended fuels decreases green house gas emissions

Health Maintenance Organization vs. Health Savings Account Essay

Health Maintenance Organization vs. Health Savings Account - Essay Example Contributions to the plan are tax deductible and interest can effectively be accrued whilst the plan operates on a 'roll over' basis. The first point of view we shall look at here is from someone who opted for the Health Savings Account health plan. The individual here was actually in their mid-twenties and decided to take out the HSA plan at this relatively early stage in order to build a suitable sum of money that they could use to cover health costs at a later stage. However, less than a year later they found themselves in a position where the money was needed. The medical bill they incurred amounted to approximately $2000, however, due to the nature of the plan they were only liable for around 1400 of that. In addition, their employer had thus far contributed $560 and the remaining $840 could be deducted from taxes. Overall the individual only had to pay $168 on top of the annual premium which, given the circumstances, they felt was a good result. Moreover, the individual was imp ressed by the fact that the money could effectively cover aspects such as prescriptions, glasses and even visits to the dentist. The second account we shall deal with here also comes down on the side of the HSA plan as far as saving money is concerned. Their main point is how the fact that the contributions to the plan that are deducted from an individual's wages are actually done so at the pre-tax stage.

Programme and strategic management - exam questions Essay

Programme and strategic management - exam questions - Essay Example In short, customization of methodologies is necessary for the successful completion of projects. The usage of appropriate methodology would help the project manager to complete the projects in time. Moreover, it helps the project manager to reduce unnecessary costs and increase the profit earned from the project. Delay in the completion of the project would cause big loss to the company since the raw material prices may go up as time goes on. Proper methodologies would help the project manager to complete the project within the allocated budget. One of the major disadvantages of project management methodologies is the lack of innovation in methodologies. In other words, while sticking with a particular methodology, project managers may not get opportunities to explore new ways of completing the project in a more efficient manner. There are different types of project management methodologies. Waterfall is one of the most commonly used project management methodologies across the world. It employs a sequential, top-down approach to project management. â€Å"It assumes that a project is finite with a definite beginning and end; that projects need to be managed to be successful; and that the events affecting the project are predictable. In addition, with this traditional methodology, once a phase is finished it is thought that it will not be revisited† (Mitchell 23) Q1 The following was the defined mission statement for the ODA â€Å"To deliver venues, facilities, infrastructure and transport on time for the London 2012 Olympic and Paralympic Games that are fit-for-purpose and in a way that maximises the delivery of a sustainable legacy within the available budget†. Discuss using Suitable academic theory and information from the Olympic document, how this mission statement was then used to define the programme and project objectives. From the above illustration, it is

Corporate governance Dissertation Example | Topics and Well Written Essays - 10000 words

Corporate governance - Dissertation Example It is evident from the work of various research scholars that people felt the importance of â€Å"Corporate Governance† at least 100 years ago. For example, research scholars such as Tinbergen (1962) have raised their concern over effectiveness of corporate governance. In recent times, corporate accounting scandals in companies like Cirio, Enron, Vivendi, Ansett, Parmalat, and Pan Pharmaceuticals have forced business leaders to think about the issues like corporate accountability and corporate governance. Above mentioned corporate accounting scandals were the results of managerial misconduct and corporate failures. Business leaders became aware of the fact that they need to take some serious measures in order to address the pertaining issues of corporate governance. ... Various research scholars have stated situation-specific definition of corporate governance and so it is difficult to find one universal definition of corporate governance. Majority of the research scholars have given importance on the relational aspect of corporate governance. According to them corporate governance is guided by the relationship between shareholders and managers. Tricker (1984) has revealed that corporate governance is different from management due to the fact that management deals with running the organization while corporate governance deals with running the organization in a proper manner. Keasey and Wright (1993) have stated that business leaders can use different tools of management, such as controlling; accountability, in order to monitor activities of agents and motivation to make them act in accordance with the expectation of the internal and external stakeholders. Various research scholars such as Markusen and Venables (1999) have stated that there is a dire ct relationship between foreign direct investment (FDI) and corporate governance. According to them FDI policies of government plays a significant role on motivating foreign players to design sustainable corporate governance policy. Markusen and Maskus (2001) have stated that companies need to align their business strategy in a foreign country in accordance with the FDI policy of government of that country, in order to address the key issues of corporate governance. In many cases it has been observed that companies manipulate their corporate governance policy in order to achieve competitive advantage in foreign countries, such as superior technology, economies of scale, managerial expertise etc over

New Product Questionnaire Essay Example for Free

New Product Questionnaire Essay As a woman you are created with a special gift, it’s like little extra ingredients that all women have within them. The poem â€Å"Phenomenal Woman† by Maya Angelou, she speaks about the elegance of a woman, her inner being the way she glow without saying a word Maya expressed how men are amazed by her presence â€Å"men themselves have wondered what they see in me† (line 31-32). It’s hard to put your finger on it all women were born with the power. In the poem â€Å"Still I rise† by Maya Angelou she described the struggles of life trials and tribulations you face in society and the way people may judge you. As if she was writing about a woman â€Å"does my sassiness upset you? †She also wrote in another stanza â€Å"does my sexiness upset you? †She used this comparison to show she is a sexy woman who demands respect. Maya’s attitude in this poem is portraying a confident black African American woman. She is really laughing at men challenging them. They cannot stop her from rising above all expectation. This poem gives you not only inspiration encouragement to be fearless; to the end of it all you must believe you still rise above it all. The title gives a sense of entity and power. This masterpiece the poem â€Å"phenomenal woman† has also empowered women to get more in touch with their inner beauty. Maya describes in great detail the mystery of women and the behavior of men and their reaction. It shows women to not only love your-self but to embrace every aspect of your mind, body and soul. Maya show that sexuality isn’t only related to outer beauty, or by the way you dress it more about how you feel within your own skin . she shows you instead of hating your body love it from the crown of your head to the sole of your feet. In society today women enhances their body by doing plastic surgery to feel accepted. She feels inferior clearly stating that every part of a woman is beauty. In comparisons to â€Å"Phenomenal Woman† and â€Å"Still I Rise† both poems Maya speaks about not bowing to the â€Å"oppressor†. You can feel her compassion in every word in Phenomenal Woman â€Å"now you understand why my head’s not bowed† (lines 47). Still I Rise forth stanza â€Å"with head bowed and eyes lowered? †Within these lines she stresses that she will not conform to what society made her out to be, that she will soar above and beyond everyone expectations. The little gives a sense of entity and power. In conclusion these two poems have few similarities; Maya characterized the strength of an African American woman. By using powerful words she described the emotional aspect of inner beauty, standing proud professing no one will ever bring her down not by the color of her skin nor the fact of being a woman that there’s more within.

Benefits Of A Fixed Term Deposit Account Marketing Essay

Benefits Of A Fixed Term Deposit Account Marketing Essay The purpose of this document is to propose a solution in order to increase the customer term deposit balances by 20. This brief contains an about the company section, marketing objective, the campaign objective, who are the target audience of such a product, explanation of the product, how the product can be distributed, our competition, USP, key messages, deliverables, timing and budget. About the company Customers choice bank was set up in 1990. Our vision is to become one of the best banks compared to other local banks in Malta. We are dedicated to giving an efficient and excellent service to our customers by helping them discover the best solutions to their financial requirements. Our bank offers products such as home loans, personal loans, internet banking, deposit accounts, financial planning, corporate financial services, life assurances, retirement plan and more. Therefore we target people who are personal and also those who have a business. We already succeeded in a campaign before which was about internet banking and our aim was to attract 10% of our existing customers to start using internet banking. We are looking forward to succeed in other future campaigns. Marketing objective To increase customer term deposit balances by 20% in 3 months. The campaign objective The campaign must: 1. Create impact, and raise awareness of the bank as a term deposit provider. 2. Promote the benefits of the term-deposit product. 3. Educate the customers as to the benefits of the maturity of the term deposit. 4. Provide 5,000 leads for sales consultants to contact regarding this product. 5. Result in 2,000 term deposit sales which is an increase of 20% in customer term deposits. Target audience The customers we should be targeting are both female and male, aged over 18 years. They should have at least à ¢Ã¢â‚¬Å¡Ã‚ ¬1000 to open the term deposit account. Personal customers who have a long term surplus liquidity may want to benefit from the interest rates of this term deposit product. The Product à ¢Ã¢â‚¬Å¡Ã‚ ¬1000 à ¢Ã¢â‚¬Å¡Ã‚ ¬4999 à ¢Ã¢â‚¬Å¡Ã‚ ¬5000 à ¢Ã¢â‚¬Å¡Ã‚ ¬24999 à ¢Ã¢â‚¬Å¡Ã‚ ¬25000+ 2 years 3% p.a 4.15% p.a 4.30% p.a 3 years 3.10% p.a 4.40% p.a 4.60% p.a 4 years 3.30% p.a 4.60% p.a 4.80% p.a 5 years 4.20% p.a 5.10% p.a 5.20% p.a 6 years 4.50% p.a 5.30% p.a 5.50% p.a 7 years 4.80% p.a 5.50% p.a 6.00% p.a 8 years 5% p.a 6.00% p.a 6.50% p.a 9 years 5.50% p.a 6.50% p.a 7.00% p,a 10 years 6% p.a 7.00% p.a 7.50% p.aWe are offering a fixed term deposit product named Customers Choice Term Deposit that its interest rate is better than all of our competitors fixed term deposit interest rates. With a term deposit, a customer can invest his or her surplus liquidity in this account in order to gain interest upon maturity which depends according to how much money the client invested in it and for how many years the client chooses to put them for. The interest rate gets higher, the longer the client chooses to invest it for and the more there is money invested in it. This product should be only offered to people of 18 years or older with a surplus of à ¢Ã¢â‚¬Å¡Ã‚ ¬1000 or more. Below, one can see our proposed fixed term deposit product: A customer may choose from a fixed term between 2 years and 10 years and will receive an interest on his/her money invested according to the amount of money invested. Benefits of a fixed term-deposit account: A customer will be able to earn a higher interest rate from a term-deposit account than from the usual savings account. Less risky than investing in property and/or shares. No fees are involved if the customer breaks the term. Compound interest can be gained. Features of a fixed term-deposit account: The customer applying for a term-deposit account must be at least 18 years of age. The minimum requirement is à ¢Ã¢â‚¬Å¡Ã‚ ¬1000. There is no maximum limit. Interest will be gained when the term deposit account matures or paid annually into a savings account. Terms and conditions (see Appendix 1). Distribution This product can be purchased from a branch network, through a third party broker, via telephone directly from the provider or via internet by applying from the banks website. The competition We have 10 competitors which are APS bank, Banif Bank, Bank of Valletta, FIM Bank, HSBC, Lombard, Mediterranean bank, Nemea bank, FCM bank and IIG bank. By comparing our proposed product to similar products offered by other organisations (see Appendix 2), one can see that our product was made to be better than our competitors similar products. APS bank is offering a range of fixed time periods of 1month, 3 months, 6 months, 1 year, 2 years, 3 years, 4 years and 5 years. Banif bank is offering a 3-Year Flexi Term deposit account that  gives the customer the interest rate of 3.15% per annum for a 3-year term while the customers can still withdraw the funds before the maturity day. Bank of Valletta is offering a range of 1 month, 3 months, 6 months, 1 year, 2 years, 3 years, 4 years and 5 years fixed term deposit account for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬200 into the fixed term deposit account. FIM bank is offering a fixed term deposit account periods of 6 months, 1 year, 2 years and 3 years for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬25000. HSBC bank is offering a fixed term deposit account period of 7 days, 1month, 3 months, 6 months, 9 months, 1 year, 2 years, 3 years, 4 years and 5 years for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬1000. Lombard bank is offering a fixed term deposit account of 1 month, 2 months, 3 months, 6 months, 9 months, 1 year, 2 years and 3 years for customers with a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬10000. Lombard bank also offers the 5 Xtra and 7 Xtra fixed term deposit accounts which are a 5 year term and 7 year term fixed term deposit accounts respectively. Mediterranean bank is offering a 1 month, 3 months, 6 months, 9 months, 1 year, 2 years, 3 years, 4 years and 5 years fixed term deposit accounts for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬5000. Nemea bank is offering a 3 months, 6 months, 1 year, 18 months, 2 years, 3 years or 5 years fixed deposit account for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬10000. FCM bank is offering a 3 months, 6 months, 1 year, 2 years, 3 years, 4 years or 5 year fixed term deposit account for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬2000. IIG bank is offering a 3 year term deposit account with an interest rate of 4.65% payable or compounded quarterly, half yearly or annually for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬25000. USP Our fixed term deposit account has the best interest rates in the whole market. Together with this account, we are offering a free credit card, a free debit card and the opportunity to use internet banking for free to customers so that customers can check the bank accounts that they have with us. Key messages The product has attractive interest rates. The product is easy to attain It is a product that many clients require but many have not yet bought. Overall the product offering should be seen as being a quality product that is customer-focused and therefore giving a good return rate for the deposits that customers put in their fixed term deposit account, which is all offered by a name that a customer can trust. Deliverables We require a promotional campaign which is to include branch advertising, newspaper advertising, direct mail and PR. You are expected to deliver the following: A strong consumer message 2 posters to use as in branch displays 1200 A5 flyers to be distributed in peoples homes around the banks area A newspaper advertisement to use in the national press for 3 months A fulfillment pack consisting of a product brochure, terms and conditions and an application form. Television advertisement A mailing pack including a brochure, terms and conditions and an application form for mailing existing clients of the organisation. Extra brochures for new customers in branches who are interested in similar products. Recommendations for PR activity. Timing The marketing campaign will be running from the beginning of March till the end of May. The design of the newspaper, posters, brochures and flyers takes 3 days to finish and it will begin on the 1st of March and end on the 3rd of march. The design of the television advert and the billboard advert will take 4 days to be completed and it will begin on the 1st of March and end on the 4th of March. The printing of the posters, brochures and flyers will only take one day and therefore the printing will begin from the 4th of March till the 5th of March. The posters can be set up in the in-branch displays from 6th March till the 31st of May. The flyers could start to be distributed in homes on the 6th of March while the brochures could start to be put together with the terms and conditions and the application forms to use them as mailing and fulfillment packs. The newspaper advert could be shown from the 4th of March onwards every Sunday for 3 months (that is for 24 days). The billboard could be set up on the 5th of March till the 28th of May (that is for 84 days since every b illboard can be rented for 28 days). The television advert will be shown every Saturday and Sunday for three months starting on the 5th of March and ending on the 31st of May. All bus advertisements can be set up on the 1st day of March till the 31st of May. Budget The budget is à ¢Ã¢â‚¬Å¡Ã‚ ¬45000. The budget is divided between the campaign budget and the marketing agency fee. The campaign budget is à ¢Ã¢â‚¬Å¡Ã‚ ¬34265.03 and the marketing agency fee is à ¢Ã¢â‚¬Å¡Ã‚ ¬6046.77 for a total of à ¢Ã¢â‚¬Å¡Ã‚ ¬40311.8. [see Appendix 3 and 4]